MAYS IBRAHIM (ABU DHABI)
Dubai-based financial technology platform xCube has launched xCube Access, a service that connects investors with accredited financial advisors, offering expert portfolio management while ensuring full transparency and investor control.
Available on the Dubai Financial Market (DFM) and Abu Dhabi Securities Exchange (ADX), xCube Access allows investors to directly hire SCA-licensed financial advisors in a secure environment regulated by the UAE Securities and Commodities Authority (SCA).
A key feature of xCube Access is its investor-first approach, ensuring that users retain full control over their accounts.
While advisors can execute trades, they cannot withdraw or transfer funds.
To enhance security and ensure compliance with financial best practices, each investor's assets are managed through a separate sub-account.
"Previously, gaining access to top-tier financial advisors required personal connections and lengthy processes. Now, investors can connect with these experts digitally - directly from their phones," Saad Chalabi, CEO of xCube, told Aletihad.
Transparency is at the core of xCube Access, with investors retaining real-time visibility into their portfolios. Another key differentiator is its performance-based fee structure, meaning advisors earn only when investors see returns.
"Aligning advisor incentives with investor success builds trust and encourages more people to engage in the capital markets," Chalabi noted. "When investors see positive results, they are more likely to reinvest and encourage others to participate, strengthening overall market sentiment."
With the rise of digital financial platforms, xCube aims to balance technology with human expertise.
Chalabi noted that while FinTech has revolutionised trading, investors still seek personalised, expert guidance rather than relying solely on automated systems.
"Markets are always evolving, and investors want to stay connected with both their portfolios and the professionals managing them," he said. "xCube Access bridges the gap between traditional human-driven markets and the digital FinTech era."