Today's Edition
ABU DHABI (ALETIHAD)
Etihad Airways, the national airline of the UAE, announced on Thursday that it will be launching its award-winning Etihad Guest loyalty programme in June 2024.
The new programme will give members better control over their experiences, enabling them to select different benefits to suit their travelling preferences, furthermore, the programme will introduce a new elite Diamond tier to reward the airline’s top flyers.
“We are excited to announce a new era for the Etihad Guest programme with the experience of being a valued member about to reach new heights,” said Mark Potter, Managing Director of Etihad Guest. “The enhancements renew our partnership with our Etihad Guest members around the globe, meaning the more time they invest with us through flying and through our lifestyle partners, the more rewarding and personalised their experiences become, so guests can journey on their terms, not ours,” he added.
“Today, we have revised the pricing for our GuestSeats and reduced the miles required for some of our most popular destinations in both Economy and Business classes to provide our members with more rewarding opportunities when booking flights.”
“Members will earn the same amount of Tier Miles and Etihad Guest Miles on bookings made from June. Therefore, the higher fare brand they book, the more Tier Miles and Etihad Guest Miles they will earn. So, treating yourself to a little luxury will help you reach higher tiers and unlock exciting extra benefits in no time.”
“We are also further rewarding our Platinum Tier members, who will now enjoy 100% Bonus Etihad Guest Miles when flying with us or any of our eligible airline partners, to bring their next rewards closer.”
Alongside their Core Benefits, tiered members will be able to select from a range of extra privileges to suit their lifestyle, and will be able to select from a range of Custom Benefits to be unveiled closer to the June launch date.
“And Etihad Guest is delighted to introduce a new elite tier, Diamond, recognising the airline’s top flyers with experiences that truly go beyond,” said Mark Potter. “Diamond and Platinum members will be able to choose their own, personalised membership numbers.”
“We are also introducing Beyond Benefits for our Gold and Platinum members as they progress through their tiers. These benefits can be gifted to friends or family, and include rewards such as Silver or Gold tier status or lounge passes for them to relax in style before their flight, as well as Etihad Guest Bonus Miles.”
