ABU DHABI (ALETIHAD)
The Ministry of Economy and the TDRA on Sunday announced new resolutions on controls and procedures regulating telemarketing effective from mid-August 2024.
Key provisions of the decision:
- Penalties include warning, fines of up to Dh150,000, partial or total suspension of the activity, license cancelation, and denial of telecommunication services inside the UAE for up to one year.
- Marketing company shall obtain prior approval from the competent authority to practice telemarketing
- Marketing calls shall be made only from phone numbers registered under the names of licensed companies, not under individuals' names.
- Telemarketing calls are prohibited outside the period from 9:00 am to 6:00 pm.
- Re-calling the consumer is prohibited if the consumer has rejected the service or product in the first call. Re-calling the consumer on the same day is prohibited if the consumer declined or ended the phone call.
- Consumer may file a complaint with the competent authority in case of violation.