Today's Edition
ABU DHABI (WAM)
The organising committee of the third edition of the Global Media Congress has announced new daily key themes aimed at reshaping the future of media and enhancing the event's agenda by focusing on three main topics: The Business of Media, Content is King and Digital Disruption.
The Congress will host a distinguished group of leaders, innovators, and content creators to form a comprehensive platform that promotes dialogue and collaboration, working to develop the media sector amid the rapid transformations it is experiencing.
The first day of the Congress will spotlight the latest trends in the news industry, including the transformative impact of artificial intelligence technologies and new business models that are reshaping the media sector.
The discussions and workshops will review innovative approaches to media work and how media institutions are adapting to the changing market to ensure sustainable growth.
The second day will focus on diversity and inclusion in media production, analyzing modern trends across various content platforms.
The sessions will discuss strategies for directing content to reach a diverse global audience and engaging storytelling techniques to meet the interests of diverse audiences through broadcasting and social media.
The third day will centre on the opportunities and challenges facing content creators amid rapid digital transformation.
The sessions will provide in-depth insights on how to leverage digital tools to enhance audience interaction, create new monetization strategies, and maintain content authenticity.
The Congress offers a comprehensive daily agenda featuring a rich array of interactive sessions exploring the latest media technologies, as well as workshops designed to foster innovation and support the professional development of participants.
The event will also include deep-dive discussions with global experts to address the most prominent media issues and trends. Additionally, there will be an exclusive interview with a leading Emirati media figure, offering practical insights and innovative ideas to help participants tackle ongoing challenges in the media sector and enhance their ability to innovate.
The Global Media Congress aims to shape the future of the media sector, serving as a launching pad toward a sustainable and effective media landscape.
The event invites all media professionals to explore the latest technologies, trends, and strategic transformations that are essential to those working in the media industry.
For more details about the Global Media Congress and the event schedule, please visit the website: www.globalmediacongress.com
