ABU DHABI (WAM)
For the second consecutive year, Miral - Abu Dhabi's leading creator of immersive destinations and experiences - continues its collaboration with the Khalifa Fund for Enterprise Development to bolster local entrepreneurs at Yas Bay Waterfront’s "Waterfront Nights" market.
The market has been running since March 22, 2024 and is currently showcasing 20 small businesses and artisans, 10 of which are supported by the Khalifa Fund.
Highlighting the strong partnership, Alia Al Mazraouie, CEO of Khalifa Fund for Enterprise Development, and Mohamed Abdalla Al Zaabi, Group CEO of Miral, visited the “Waterfront Nights” market to support the entrepreneurs and learn more about their local businesses and product offerings.
HE @AliaAlMazrouei, CEO of @KFED_Official for Enterprise Development, and our Group CEO @AlZaabiOfficial commemorated another year of partnership by visiting @YasBayUAE's Waterfront Nights market, showing support for local businesses and emerging entrepreneurs. pic.twitter.com/zESyWsC79w
— Miral (@themiralgroup) April 6, 2024
Homegrown brands supported by the Khalifa Fund at this year’s “Waterfront Nights” include IV Perfume, Sada Oud, and FAE Oud & Perfumes, which bring their luxury perfumes and Emirati incense.
There is also Glaza Collection and Manout Tailoring, which feature intricately adorned and locally sourced traditional textiles, and Boomah Cafe, which merges the charm of live owls with Japanese military-themed décor.