DUBAI (ALETIHAD)
The 1 Billion Followers Summit has unveiled a new partnership with Yango Play for its third edition, set to take place in Dubai from January 11 to 13, 2025.
Yango Play, the leading AI-powered entertainment super app that combines video streaming, music, and mini-games, joins a growing list of partners for the world’s biggest summit for content creation.
This year’s summit, themed “Content for Good,” aims to bring together industry leaders, creators, and brands to discuss the future of content in the digital age.
This partnership between the 1 Billion Followers Summit and Yango Play reflects a shared commitment to supporting creativity, sharing knowledge, and promoting purposeful content, empowering creators to enhance their skills and navigate the future of the digital landscape.
Alia Al Hammadi, CEO of the New Media Academy, said: “The partnership with Yango Play underscores the 1 Billion Followers Summit’s commitment to expanding its network of partners. This collaboration is key to our efforts in shaping the future of digital content creation and new media globally, driving a significant transformation in purposeful content creation and social media platforms use.”
She added: “The Summit’s third edition will offer diverse and exceptional learning experiences, including sessions, discussions, and interactive workshops led by top influencers and content creators. This presents a fantastic opportunity for enhanced engagement from partners and sponsors.”
Roman Shimansky, MENA Region Business Director at Yango Play, said: “We are proud to partner with the 1 Billion Followers Summit, the biggest of its kind in the world. The Summit’s significant contributions to fostering creative industries have generated widespread international interest.”
He emphasised that the collaboration is expected to yield innovative solutions that will support content creators and enhance their creative abilities.
“The partnership offers an excellent opportunity to support content creators, enhance their creative abilities while showcasing our advanced technological solutions to a wide audience of over one billion people. It underscores our commitment to innovation in technology and digital entertainment, and allows us to connect and forge partnerships with prominent influencers and change-makers within the digital sphere,” he added.
The third edition of the 1 Billion Followers Summit will see the addition of new features, including the One Billion Award, a $1 million prize awarded to a content creator who delivers impactful and innovative content that positively influences communities.
The summit will also introduce the 1 Billion Pitches competition, a first-of-its-kind initiative aiming to provide funding and investing opportunities to startups and individuals with groundbreaking ideas. Shortlisted applicants will have the chance to pitch their ideas to a panel of key investors who will offer support to the winning projects.